Tag Archive for GCP

Startup Spotlight: Re-skill, Pivot or Get Squashed


The subject matter of this post is a startup of sorts and was triggered by a conversation I had with an industry veteran a few months back. By veteran of course, I mean an old bugger! ūüėČ

It is an entity which begins its journey sourcing a target market in the tech industry and spends day and night pursuing that market to the best of its ability.

It brings in resources to help meet the key requirements of the target market; some of those resources are costly, and others not so much.

Occasionally it hits a bump in the road with funding and potentially needs to find other sources of investment, and may go through several rounds of funding over the course of a number of years. Eventually it gets to a point where the product is of a decent quality and market value.

Then it does a market analysis and discovers that the market has shifted and if the entity does not pivot or indeed re-skill, they will become irrelevant within a few short years.


I am of course talking about the career of an IT professional.

Though I may be slightly exaggerating on the becoming irrelevant quite so fast, we certainly all made the choice to follow a career in one of the fastest moving industries on the planet. We have no choice but to continue to develop and maintain our knowledge, in order to keep driving our careers forward.

As a self-confessed virtual server hugger with a penchant for maintaining a pretty reasonable home lab, I enjoy understanding the detailed elements of a technology, how they interact, and acknowledging where the potential pitfalls are. The cloud, however, is largely obfuscated in this respect; to the point where many cloud companies will not even divulge the location of their data centres, never mind the equipment inside them and configuration thereof!



That said, those of you with a keen eye may have noticed a shift in my twitter stream in the past year or so, with subjects tending towards a more public cloudy outlook… Talking to a huge range of customers in various verticals on a regular basis, it feels to me that a great many organisations are right on the tipping point between their current on-premises / dedicated managed services deployment models, and full public cloud adoption (or at the very least hybrid!).

It’s hard to believe that companies like AWS have actually been living and breathing public cloud for over ten years already; that’s almost as long as my entire career! In that time they have grown from niche players selling a bit of object storage, to the¬†Behemoth-aaS they are today. To a greater or lesser extent (and for better or worse!), they are now the yardstick upon which many cloud and non-cloud services are measured. This is also particularly the case when it comes to cost, much to the chagrin of many across the industry!

To me, this feels like the optimum time for engineers and architects across our industry (most definitely including myself) to fully embrace public and hybrid cloud design patterns. My development has pivoted predominantly towards technologies which are either native to, or which support public cloud solutions. Between family commitments, work, etc, we have precious little time to spend in personal development, so we need to spend it where we think we will get the most ROI!


So what have I been doing?

Instead of messing about with my vSphere lab of an evening, I have spent recent months working towards certified status in AWS, Azure, and soon, GCP. This has really been an eye opener for me around the possibilities of designs which can be achieved on the current public cloud platforms; never mind the huge quantity of features these players are likely to release in the coming 12 months, or the many more after that.

Don’t get me wrong, of course, everything is not perfect in the land of milk and honey! I have learned as much in these past months¬†about workloads and solutions which are NOT appropriate for the public cloud, as I have about solutions which are! Indeed, I have recently produced a¬†series of posts covering some of the more interesting AWS gotchas, and some potential workarounds for them. I will be following up with something similar for Azure in the coming months.

Taking AWS as an example, something which strikes me is that many of the features are not 100% perfect and don’t have every feature and nerd knob under the sun available. Most seem to have been designed to meet the 80/20 rule and are generally¬†good enough¬†to meet the majority of design requirements more than adequately. If you want to meet a corner use case¬†or a very specific requirement, then maybe you need to go beyond native public cloud tooling.

Perhaps the same could be said about the mythical Full Stack Engineer?

Good Enough

Anyhow, that’s enough rambling from me‚Ķ By no means does this kind of pivot imply that everything we as infrastructure folks have learned to date has been wasted. Indeed I personally have no intention to drop “on premises” skills and stop designing managed dedicated solutions. For the foreseeable future there will likely be a huge number of appropriate use cases, but in many, if not most cases I am being engaged to look at new solutions with a publicly cloudy mindset!

Indeed, as Ed put it this time last year:

Does a Serverless Brexit mean goodbye to infrastructure management problems?

Last week I was able to get myself along to the London CloudCamp event at the Crypt on the Green, for an evening the theme of “We‚Äôve done cloud, what‚Äôs next?”. For those of you unfamiliar with the event, CloudCamp is an ‚Äúunconference‚ÄĚ where early adopters of Cloud Computing technologies exchange ideas. As you can probably guess from the theme title, many of the discussions were around the concept of “serverless” computing.

So, other than being something which seems to freak out my spell check function, what is “serverless” then?

I think Paul Johnston of movivo summed it up well, as “scaling a single function / object in your code instead of an entire app”, which effectively means a microservices architecture. In practical terms, it’s really just another form of PaaS, where you upload your code to a provider (such as AWS Lambda), and they take care of managing all of the underlying infrastructure including compute, load balancing, scaling, etc, on your behalf.

The instances then simply act upon events (i.e. they are event driven), which could be anything from an item hitting a queue, to a user requesting a web page, and when not required, they are not running. AWS currently supports a limited subset of languages, specifically Node.js, Java, and Python.

serverless introduction

There are of course other vendors who provide similar platforms, including Google Cloud Functions, IBM Bluemix OpenWhisk, etc. They tend to support a similarly small pool of languages, however some are more agnostic and will even allow you to upload Docker containers as well. Iron.io also allows you to do serverless using your own servers, which seems a bit of an oxymoron! ūüôā

Anyway, the cool thing about serverless is that you can therefore “vote to leave” your managed or IaaS infrastructure (yes, I know, seriously tenuous connection!), and just concentrate on writing your applications. This is superb for developers who don’t necessarily have the skills or the time to manage an IaaS platform once it has been deployed.

Serverless Introduction - Tenuous doesn't even come close!

The Case for Remain

Much like the Brexit vote however, it does come with some considerations and challenges, and you may not get exactly what you expected when you went to the polling booth! For example:

  • You may believe you are now running alone, but you are ultimately still dependent on actual servers! However, you no longer have access to those servers, so basic things like logging and performance monitoring suddenly become a lot trickier.
  • Taking this a step further, testing and troubleshooting becomes more challenging. When a fault occurs, how can you trace exactly where it occurred? This is further exacerbated if you are integrating with other SaaS and PaaS platforms, such as Auth0 (IAM), Firebase (DB), etc. This is already a very common architectural pattern for serverless designs.
    You therefore need to start introducing centralised logging and error trapping systems which will allow you to see what’s actually going on, which of course sounds a lot like infrastructure management again!
  • It’s still early days for serverless, so things like documentation and support are a lot more scarce. If you plan to be an early serverless adopter, you had better know your technical onions!
  • As with any microservices architecture, with great flexibility, comes great complexity! Instead of managing just a handful of interacting services, you could now be managing many hundreds of individual functions. You can understand each piece easily, but looking at the big picture is not so simple!Serverless and Microservices Complexity
  • Another level of complexity is in billing of course. Serverless services such as AWS Lambda charge you per 100ms of compute time, and per 1 million requests. If you are paying for a server and some storage, even in a cloud computing model, it’s reasonably easy to understand how much your bill will be at the end of the month.
    Paying for transactions and processing time however is could potentially provide a few nasty surprises, especially if you come under heavy load or even a DoS attack.
  • Finally, the biggest and most obvious concern about serverless is vendor lock-in. Indeed this is potentially the ultimate lock-in as once you pick a vendor and write your application specific to their cloud, moving that bad boy is going to mean some major refactoring and re-writes!
    As long as that vendors pricing is competitive, this shouldn’t matter too much (after all, every single vendor is lock-in to some varying degree), but if that vendor manages to take the lions share of the market they could easily change that pricing and you are almost powerless to react (at least not without significant additional investment).
The Case for Leave

If you understand and mitigate (or ignore!) the above however, serverless can be quite a compelling use case. For example:

  • From an environmental perspective, you will probably never find a more efficient or greener computing paradigm. It minimises the number of extraneous operating systems, virtual or physical machines required, as this is truly multi-tenant computing. Every serverless host could undoubtedly be run at 70-90% utilisation, rather than the 10-50% you typically see in most enterprise DCs today! If you could take every workload in the world and switch it to serverless overnight, based on those efficiency levels, how many data centres, how much power and how many thousands of tonnes of metals could you save? Greenpeace should be refactoring their website as we speak!Serverless Computing is green!
  • Although you do have to introduce a number of tools to help you track what is actually going on with your environment, you can move away from doing a whole load of the mundane management tasks such as patching, OS management etc, and move up the stack to spend your resources on more productive and creative activities; actually adding business value (Crazy idea! I thought in IT we just liked patching for a living?)!
  • The VM sprawl we have today would be reduced as workloads are rationalised. That said, you just end up with replacing this with container or function sprawl, which is even harder to manage! ūüôā
  • You gain potentially massive scalability for your applications. Instead of scaling entire applications, you just scale the bottleneck functions, which means your application becomes more efficient overall. Definitely time to read The Goal by Goldratt and understand the Theory of Constraints before you go down this route!
  • Finally you can potentially see significant cost savings. If there are no requests, then there is no charge! If you were running some form of event driven application or trigger, instead of paying tens or hundreds of pounds per month for a server, you might only be paying pennies! Equate this to dev/test platforms which might only be needed to run workloads for a few hours a day, or production platforms which only need to process transactions when customers are actually online, it really starts to add up, even more than auto-scaling IaaS platforms.
    Taking that a step further, if you have are running a startup, why pay hundreds or thousands a month for compute you “might” need but which often sits idle, over-throwing your functions into a scalable platform which will only charge you for actual use! I know where I would be putting my money if I were a VC…

Serverless Computing is hot!

Closing Thoughts

Serverless is a really interesting technology move for the industry which (as always) comes with it’s own unique set of benefits and challenges. I can’t see it ever being the defacto standard for everything (for the same reasons we still use mainframes and physical servers today), however there are plenty of brilliant use cases for it. If devs and startups are comfortable with the vendor lock-in and other risks, why wouldn’t they consider using it?

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