Pure Storage – Now available in Petite

Pure Storage are probably one of the best known “All Flash” vendors in the industry today, but one of the things which has set the bar a little high for smaller organisations to get a slice of this speedy action, is the price.

Well, the good news is that for customers with smaller projects or simply smaller budgets, a Pure AFA is now within reach!

At Pure Accelerate today, along with their new FlashStack and FlashBlades, Pure announced a mini version of their ever popular M-series arrays, the FlashArray //M10.

This new array is fully featured, comes in the same form factor and with all of the same software, support, etc as the bigger models (//M20, //50, //70) but at a lower entry point of <$50k list including the first year of support. Not only that, but it is in-place non-disruptively upgradeable to the larger controller models later, all the way up to the //M70, so it is possible to buy in at this cheapest level and upgrade as business needs dictate later.

The only main differences between te //M10 and other Pure models is the lack of expansion ports on the controllers (you need at least an //M20 if you want to add shelves), and reduced compute / DRAM capacity.

m10.png

Specs are pretty much in line with the rest of the arrays in the range, with the //M10 coming in at 5TB / 10TB raw. Depending on your workloads, after dedupe and compression, this could be up to the stated useable (12.5TB/25TB). Mileage, as always, may vary! This is the perfect quantity for many use cases, including small to medium sized VDI environments, critical databases, etc. I suspect the //M10 may even find its way into some larger enterprises who’s internal processes often dictate that every project has its own budgets and its own pool of dedicated resources!

Lastly, and possibly most importantly to small businesses who may not have full time staff dedicated to managing storage, Pure’s monitoring and upgrade services are all included as well, via Pure1.

I think this is a positive step for the company and will help to engage with their customer base earlier in the organisational lifecycle, and when combined with their unique and very sticky Evergreen Storage offering, it will enable them to keep customers for life!

Disclaimer/Disclosure: My accommodation, meals and event entry to Pure Accelerate were provided by Pure Storage, and my flights were provided by Tech Field Day, but there was no expectation or request for me to write about any of the products or services and I was not compensated in any way for my time at the event.

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